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Free Spa Survey

50+ Expert Crafted Spa Survey Questions

Measuring spa satisfaction helps you understand what delights your guests, boost retention, and refine your wellness offerings. A spa survey gathers guest feedback on treatments, ambiance, and service quality - giving you the actionable insights you need to create unforgettable experiences. Download our free template preloaded with example questions, or customize your own in our form builder for a survey that fits your unique spa perfectly.

What primary service did you receive during your visit?
Massage
Facial
Manicure/Pedicure
Body Treatment
Other
I am satisfied with my overall spa experience.
1
2
3
4
5
Strongly disagreeStrongly agree
The spa facilities were clean and well-maintained.
1
2
3
4
5
Strongly disagreeStrongly agree
The staff were professional and attentive.
1
2
3
4
5
Strongly disagreeStrongly agree
The pricing of services provided good value for money.
1
2
3
4
5
Strongly disagreeStrongly agree
How likely are you to recommend our spa to a friend or colleague?
Very likely
Somewhat likely
Neutral
Somewhat unlikely
Very unlikely
What could we do to improve your spa experience?
What is your age range?
Under 18
18-24
25-34
35-44
45-54
55+
What is your gender?
Female
Male
Non-binary
Prefer not to say
Other
How did you hear about our spa?
Online search
Social media
Friend or family recommendation
Advertisement
Other
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Top Secrets for Crafting an Impactful Spa Survey

Spa survey at its core is a direct line to guest satisfaction and loyalty. Every spa manager wants to know exactly what made that massage memorable or which treatment felt underwhelming. A thoughtful survey lets you capture real feelings, from the softness of towels to the warmth of staff greetings. It's a simple yet powerful tool to elevate your retreat from good to exceptional.

Incorporating the five dimensions of SERVQUAL - reliability, assurance, tangibles, empathy, responsiveness, and more - makes your questions sharper. Instead of asking vague feedback, align inquiries with proven service-quality models. This approach paints a clear picture of where your spa shines and where it slips. Over time, you'll build a reputation for tuned-in customer care.

Imagine a guest who just stepped out of a hot-stone massage, body relaxed and mind at ease. You tap out a quick poll on their phone as they sip herbal tea. This instant feedback highlights moments of delight and spots for fine-tuning. In one case, a spa cut check-out time by 40% after real-time survey data revealed slow billing was a pain point.

Keep your survey lean and inviting. Follow the tips in 6 Best Practices for Customer Satisfaction Surveys by using scale questions and a few open-ended prompts. Send it within an hour of service, when impressions are fresh. You'll see response rates climb and feedback flow in.

Start with sharp, simple questions like "What do you value most about your spa experience?" or "How likely are you to recommend our spa to a friend?" Then review against our Beauty Spa Survey template. These steps set you up for clear insights and happier clients.

Illustration of key insights and outcomes from Source Discovery survey questions.
Illustration of actionable insights guide for Source Discovery survey questions exploration.

Don't Launch Your Spa Survey Until You Avoid These Mistakes!

Sending a marathon-long questionnaire can kill your response rates. Busy guests won't invest ten minutes in feedback when they're craving relaxation. Keep it to 5 - 7 crisp questions to respect their time and capture honest insights. A sweet spot survey boosts completion and goodwill.

Timing matters. If you email the survey a week later, memories cool off and data drifts. One spa saw responses drop 60% when they waited 48 hours. Instead, ask within 30 - 60 minutes post-treatment to seize fresh impressions and high engagement.

Avoid leading or double-barreled questions. The experts at 10 Questions to Ask in a Customer Satisfaction Survey recommend clear phrasing: don't ask, "How relaxing and enjoyable was your facial?" split it into two. Clarity prevents confusion and gives you actionable results.

Design counts as much as wording. Studies in Strategies for Customer Satisfaction Survey Design show that a blue header and clean fonts raise completion by 15%. Test your mobile layout first, and preview any charts or sliders before sending.

Steer clear of jargon, ask one thing at a time, and keep the tone warm. Try a crisp end-question like "Which spa amenity exceeded your expectations?". Link to our Spa Survey Questions guide for more examples. With these insider tips, your next spa survey is set to deliver crystal-clear insights.

Spa Service Quality Questions

Understanding the quality of services helps us maintain high standards and exceed expectations. Use insights from our Service Quality Survey to refine every guest experience.

  1. How would you rate the overall quality of the spa services you received?

    This question establishes a baseline satisfaction score and highlights areas that need improvement.

  2. Did the treatment duration match the time promised at booking?

    Ensures consistency between expectations and delivery, a key factor in service reliability.

  3. Were all the products used during your service of satisfactory quality?

    Checks perceived product quality, which can influence client trust and repurchase intent.

  4. How satisfied were you with the attention to hygiene and cleanliness?

    Measures assurance in safety and sanitation, essential for repeat visits.

  5. Did the spa environment feel organized and well-managed?

    Assesses operational efficiency from the guest's perspective.

  6. Were any special requests or preferences accommodated properly?

    Evaluates personalization efforts that can set a spa apart from competitors.

  7. How would you describe the value for money of your spa services?

    Links perceived cost versus benefit, guiding pricing strategy and promotions.

  8. Did you experience any delays or disruptions during your appointment?

    Identifies pain points in scheduling and service flow to enhance punctuality.

  9. How clear and transparent were the service descriptions and pricing?

    Ensures there's no confusion at checkout and builds client trust.

  10. Would you consider returning based on the quality of service you received?

    Predicts loyalty and likelihood of repeat bookings, a core business metric.

Spa Ambiance Questions

Ambiance sets the tone for a relaxing experience and influences client satisfaction. Feedback from our Salon Survey shows that environment can make or break a visit.

  1. How would you rate the overall atmosphere of the spa?

    Gauges first impressions, which often determine overall enjoyment.

  2. Was the lighting in treatment and relaxation areas comfortable?

    Assesses visual comfort, critical for creating a soothing environment.

  3. How did you find the background music or soundscape?

    Monitors auditory elements that contribute to relaxation levels.

  4. Did the room temperature feel pleasant throughout your visit?

    Ensures thermal comfort, a key factor for uninterrupted relaxation.

  5. Were the scents used in the spa appealing and not overwhelming?

    Checks olfactory stimuli, which can enhance or detract from the experience.

  6. How would you evaluate the cleanliness and presentation of common areas?

    Verifies upkeep standards that support a feeling of luxury and safety.

  7. Did you find the seating and furnishings comfortable?

    Assesses furniture quality, contributing to overall guest comfort.

  8. Was the noise level in shared spaces appropriate?

    Monitors ambient noise, helping you maintain a peaceful setting.

  9. How satisfied were you with the privacy measures in treatment rooms?

    Ensures client comfort and trust by preserving personal space.

  10. Would you describe the spa's décor as relaxing and inviting?

    Evaluates visual design elements influencing mood and repeat visits.

Spa Staff Professionalism Questions

Professional, friendly staff are the heart of a memorable spa visit. Gathering insights through a Customer Feedback Survey helps us support our team's growth.

  1. How courteous and friendly was the receptionist upon arrival?

    First point of contact sets the stage for the entire guest journey.

  2. Did your therapist introduce themselves and explain the treatment?

    Checks communication standards and helps guests feel informed.

  3. How knowledgeable did the staff seem about the treatments and products?

    Assesses expertise, which builds confidence in service quality.

  4. Were your questions and concerns addressed promptly?

    Measures responsiveness, a key driver of guest satisfaction.

  5. Did the staff maintain professionalism in appearance and behavior?

    Ensures brand consistency and a sense of trust in the experience.

  6. How would you rate the skill level of the therapist during your treatment?

    Directly evaluates technical competence and guest comfort.

  7. Did the staff offer helpful post-treatment advice?

    Highlights value-added service and encourages correct aftercare.

  8. How well did the team manage any special requests you had?

    Assesses flexibility and service customization capabilities.

  9. Were you offered any refreshment or towel service during your stay?

    Checks attentiveness to guest needs beyond core treatments.

  10. Would you say the staff exceeded your expectations?

    Captures moments of delight that can lead to positive word of mouth.

Spa Treatment Satisfaction Questions

Detailed feedback on specific treatments helps refine our offerings. We often compare results with data from our Customer Satisfaction Survey to track improvements.

  1. Which treatment did you enjoy the most?

    Identifies top-performing services for targeted marketing.

  2. How satisfied were you with the pressure level during your massage?

    Ensures therapists are matching client preferences accurately.

  3. Was the facial treatment tailored to your skin type and concerns?

    Checks personalization, a key driver of perceived value.

  4. How would you rate the effectiveness of any specialty treatments (e.g., aromatherapy, hot stone)?

    Assesses niche offerings to guide future program development.

  5. Did you find the exfoliation or scrubbing treatments comfortable?

    Monitors guest comfort during more intense procedures.

  6. How satisfied were you with the duration of your chosen treatment?

    Aligns guest expectations with actual service time.

  7. Would you try any additional treatments in the future based on this experience?

    Measures upsell potential and interest in expanding service use.

  8. Did the therapist check in with you during the treatment?

    Ensures ongoing comfort and communication throughout the service.

  9. How effective was the post-treatment skincare advice you received?

    Evaluates the quality of aftercare guidance for improved results.

  10. Overall, did the treatment meet your personal wellness goals?

    Aligns service outcomes with guest expectations for better retention.

Spa Booking and Accessibility Questions

Easy booking and clear policies ensure guests return. Insights from our Sample for Customer Feedback Survey help streamline the process.

  1. How easy was it to book your appointment online or by phone?

    Identifies friction points in the booking journey.

  2. Were available appointment times convenient for your schedule?

    Measures service flexibility and accessibility.

  3. Did you receive a confirmation with all necessary details?

    Ensures communication clarity before arrival.

  4. How clear were the spa's cancellation and rescheduling policies?

    Reduces no-shows and guest frustration through transparency.

  5. Were you reminded of your appointment via email or SMS?

    Improves attendance and reduces last-minute cancellations.

  6. Did you encounter any difficulties finding parking or public transit access?

    Assesses location accessibility, an important convenience factor.

  7. How long did you wait after arrival before your treatment began?

    Monitors adherence to scheduled times for service efficiency.

  8. Was the booking staff helpful in answering your pre-visit questions?

    Evaluates customer care even before the treatment starts.

  9. Did you find the online booking system user-friendly?

    Assesses digital experience, guiding platform improvements.

  10. Would you recommend our booking process to a friend?

    Measures net promoter aspects of the pre-visit experience.

Spa Amenities and Facilities Questions

High-quality amenities complement treatments and boost satisfaction. Inspired by trends in our Beauty Spa Survey , we continuously upgrade facilities.

  1. How would you rate the quality of towels, robes, and linens provided?

    Assesses basic comfort items that contribute to perceived luxury.

  2. Were relaxation lounges and waiting areas comfortable and clean?

    Checks communal spaces that shape overall impressions.

  3. Did you find refreshments (water, tea, snacks) readily available?

    Measures attention to guest comfort beyond core services.

  4. How well-maintained were locker rooms and changing areas?

    Assesses cleanliness and functionality of essential spaces.

  5. Were shower facilities equipped with quality products and hot water?

    Ensures post-treatment comfort and hygiene satisfaction.

  6. Did you have access to any additional wellness features (sauna, steam room)?

    Evaluates the appeal and usability of value-added amenities.

  7. How would you rate the ambient temperature and ventilation in all areas?

    Monitors climate control for consistent guest comfort.

  8. Was the signage clear for locating treatment rooms and facilities?

    Assesses ease of navigation, reducing guest confusion.

  9. Did you feel the parking or valet service met your expectations?

    Evaluates convenience factors that influence overall satisfaction.

  10. Would you return based on the quality of our amenities and facilities?

    Predicts loyalty driven by the physical environment and extras.

FAQ

What are the most effective questions to include in a spa survey?

Use an effective spa survey template with a mix of scaled and open-ended questions. Include example questions like rating overall satisfaction, treatment effectiveness, staff expertise, room ambiance, and value for price. Offer a free survey option to encourage participation and gather actionable spa customer feedback for continuous service improvement.

How can I assess customer satisfaction with spa services through a survey?

Assess customer satisfaction with a spa survey using rating scales, Likert items, and open-ended example questions. Evaluate treatment quality, staff service, and ambiance with clear metrics in your survey template. Offer a free survey at checkout or via email to boost response rates and capture honest spa guest feedback efficiently.

What methods can I use to evaluate the professionalism of spa staff in a survey?

Evaluate spa staff professionalism in a survey by including scenario-based and Likert scale example questions. Ask guests to rate punctuality, courtesy, and expertise using a user-friendly survey template. Incorporate a free survey option online or in-app to increase completion rates and gain reliable customer perceptions of your spa professionals.

How do I measure the cleanliness and ambiance of my spa via customer feedback?

Measure spa cleanliness and ambiance with targeted survey questions in your free survey template. Use example questions like "Rate room cleanliness" and "Describe the mood and decor." Employ a clear rating scale and optional comments to collect actionable spa customer feedback on hygiene standards and atmosphere for continuous improvement.

What questions should I ask to understand clients' preferences for spa treatments?

Understand client preferences for spa treatments with a tailored survey template. Include example questions on favorite therapies, frequency of visits, ideal duration, preferred aromas, and interest in new services. Offer your free survey link post-visit to gather actionable spa treatment insights and personalize future guest experiences effectively.

How can I determine if my spa's pricing aligns with customer expectations?

Determine if spa pricing matches customer expectations by including value-for-money questions in your survey template. Use example questions like "Rate our prices" and "Is pricing fair for quality received?" Offer a free survey after checkout to collect honest spa guest budget feedback and adjust your rates strategically.

What survey questions help identify areas for improvement in spa facilities?

Identify improvement areas in spa facilities with targeted survey questions in a free survey template. Ask example questions on equipment condition, locker room amenities, waiting area comfort, and privacy. Use clear rating scales and optional comments to capture spa customer feedback, prioritize facility upgrades, and enhance overall guest satisfaction.

How do I gauge the likelihood of clients recommending my spa to others?

Gauge clients' likelihood of recommending your spa with the Net Promoter Score question in your free survey template. Ask "How likely are you to recommend us?" on a 0-10 scale, then include an open field for reasons. These example questions provide a quick, snippet-friendly way to collect referral insights.

What are the best practices for designing a comprehensive spa experience survey?

Follow best practices for designing a spa experience survey by using a concise survey template with clear objectives. Mix example questions: Likert scales, multiple choice, and open-ended items. Test your free survey on mobile devices, limit to 10-15 questions, and pilot with real guests to ensure clarity and high response rates.

How can I use survey data to enhance the overall customer experience at my spa?

Use survey data to enhance your spa's customer experience by analyzing feedback trends from your survey template. Segment responses by service type, satisfaction levels, and demographic. Prioritize actionable insights, share results with staff, implement quick wins, and follow up with a free survey reminder to track improvements and boost guest loyalty.