Free Restaurant Market Research Survey

Measuring overall satisfaction provides a broad view of customer happiness and identifies areas for improvement. This foundational question guides deeper analysis of specific touchpoints.

Food quality is the core of any restaurant visit and directly impacts repeat business. This question helps pinpoint strengths or weaknesses in your menu execution.

Cleanliness influences customer comfort and perceived value. Tracking this metric reveals operational standards and areas needing more attention.

Staff attitude shapes guest perceptions and loyalty. This question evaluates the warmth and professionalism of your team.

Timeliness plays a major role in guest satisfaction, especially during peak hours. Identifying delays helps optimize staffing and kitchen workflow.

Expectation management ensures customer delight and reduces disappointment. Comparing actual experience to expectations informs marketing accuracy.

Recommendation likelihood is a strong indicator of loyalty and word-of-mouth potential. This question gauges advocacy and brand health.

Perceived value drives purchase decisions and frequency of visits. Understanding value perception aids in pricing and promotion strategies.

Identifying problems quickly helps you address service breakdowns and improve processes. This open-ended approach surfaces unanticipated issues.

Return intention reflects both satisfaction and demand. Tracking this metric over time shows the impact of changes you implement.

Knowing preferred cuisines guides menu curation and promotional focus. This question reveals dominant tastes in your target market.

Dietary preferences are growing in importance for many diners. Tracking this need ensures you cater to a wider audience.

Order frequency by category highlights where to invest development resources. It also informs inventory planning and specials creation.

Guest willingness to experiment drives innovation opportunities. This insight helps you rotate specials strategically.

Portion size affects perceived value and waste management. Balancing portions meets customer expectations and cost targets.

Clarity in descriptions reduces ordering errors and increases satisfaction. This question identifies ambiguity in your menu language.

Upsell categories boost average check value and profitability. Understanding dessert ordering habits guides dessert menu design.

Seasonal offerings create buzz and urgency. Measuring appeal informs future limited-time promotions.

Customization caters to personal tastes and dietary restrictions. This question uncovers demand for build-your-own concepts.

Health transparency is a key factor for many diners. Tracking this behavior helps you decide how prominently to display nutrition data.

The first impression sets the tone for the entire visit. This question assesses greeting effectiveness and ambiance initiation.

Attentiveness impacts guest comfort and satisfaction. Measuring this reveals opportunities for staff training.

Staff expertise builds guest trust and upsell potential. This insight helps you identify knowledge gaps.

Flexibility and accommodation are hallmarks of outstanding service. This question highlights operational adaptability.

Professionalism reinforces brand reputation. Tracking courtesy standards ensures a respectful dining environment.

Service recovery can turn a negative experience into a loyal customer. This question helps evaluate your resolution processes.

Efficiency at ordering and checkout reduces wait times and frustration. Identifying bottlenecks drives operational improvements.

Atmosphere contributes to overall enjoyment and brand differentiation. This feedback guides décor and music choices.

Consistency builds trust and encourages repeat visits. Assessing consistency reveals lapses in service standards.

Post-dining engagement fosters goodwill and retention. This question checks the effectiveness of your loyalty touches.

Affordability directly affects purchase decisions and visit frequency. This question measures perceived cost barriers.

Guests evaluate value by comparing portions and price. This feedback informs portioning and pricing adjustments.

Promotions drive trial and increase average check size. Understanding their appeal helps refine offer strategies.

Upselling adds significant revenue with minimal effort. This question gauges customer openness to enhancements.

Incentives influence visit frequency and basket size. This insight helps tailor loyalty programs effectively.

Identifying price pain points prevents lost sales. Tracking this sentiment helps balance margin and volume.

Transparency builds trust and reduces checkout friction. This question reveals confusion or mistrust areas.

Choice preference highlights market segmentation by spend. This helps you position products for different audiences.

Competitive pricing analysis informs strategic positioning. Customer perceptions identify your pricing relative to peers.

Value satisfaction ties together quality, service, and price. This key metric drives repeat business and referrals.

Identifying discovery channels optimizes marketing spend. This data reveals where to focus outreach efforts.

Website usability impacts customer acquisition and bookings. This feedback guides site updates and content layout.

Social engagement builds brand community and loyalty. Measuring engagement quality informs content strategy.

Email effectiveness drives both visits and average spend. This question evaluates subject lines, offers, and frequency.

Open rates indicate interest and relevance of your communications. Tracking frequency guides email scheduling.

Clarity ensures customers understand offers and brand promise. This feedback helps refine copy and visuals.

Ad-driven follows expand your audience and engagement. This question measures ad-to-follow conversion effectiveness.

Ad relevance impacts click-through and campaign ROI. Understanding relevance helps you target better.

Review impact drives reputation management priorities. This insight helps allocate resources to review sites and responses.

Communication cadence affects engagement and unsubscribes. This question identifies optimum contact frequency.