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Free Hotel Guest Satisfaction Survey

50+ Expert Crafted Hotel Guest Satisfaction Survey Questions

Unlock the insights hidden in hotel guest satisfaction survey questions to identify exactly what keeps guests coming back. A hotel guest survey question framework helps you collect targeted feedback on everything from room comfort to staff friendliness, so you can elevate your service and boost loyalty. Get started now with our free template preloaded with example questions - or use our online form builder to craft a custom survey if you need more flexibility.

How satisfied were you with your overall stay at our hotel?
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2
3
4
5
Very DissatisfiedVery Satisfied
The cleanliness of my room met my expectations.
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2
3
4
5
Strongly disagreeStrongly agree
The hotel staff were courteous and helpful.
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2
3
4
5
Strongly disagreeStrongly agree
The hotel's amenities (e.g. pool, gym, spa) met my needs.
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2
3
4
5
Strongly disagreeStrongly agree
I felt the hotel stay provided good value for the price.
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2
3
4
5
Strongly disagreeStrongly agree
How likely are you to recommend our hotel to others?
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2
3
4
5
Very unlikelyVery likely
What did you like most about your stay?
How could we improve your experience in the future?
What is your age range?
Under 18
18-24
25-34
35-44
45-54
55-64
65 or older
What is your gender?
Male
Female
Non-binary
Prefer not to say
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Top Secrets Every Hotelier Needs for a Winning Hotel Guest Satisfaction Survey

A hotel guest satisfaction survey is your secret to keeping booking charts high and guests happy. It delivers real insights into staff service, room quality, and amenities in real time. By tapping into direct feedback, you can fix small hiccups before they become big complaints. As soon as guests check out, launch a poll that asks one quick, meaningful question.

Start by choosing questions that matter: focus on key issues like staff friendliness, room cleanliness, and check-in speed. Academic research like Measuring Hotel Guest Satisfaction by Using an Online Quality Management System shows that structured online feedback platforms can boost response rates above 60%. Select a mix of rating scales and open-ended items to capture both numbers and narratives. Include core hotel guest satisfaction survey questions like "What do you value most about your room comfort?" and "How likely are you to recommend us to a friend?" to get actionable data.

Limit your questionnaire to ten concise items to avoid survey fatigue. Too many questions can exhaust busy guests and drop your completion rates. Blend in the best question formats from a Hotel Customer Satisfaction Survey template to ensure you're asking the right things. Make digital surveys mobile-friendly - 70% of travelers complete feedback on their phones, and quick-loading designs boost completion by 20%.

Consider a real-world example. A midprice hotel in Orlando used insights from Service quality, Customer Satisfaction and Loyalty in 4- and 5-Star Hotels to refine its check-in process. They tracked guest room ratings and front desk speed, then rolled out targeted staff training. Within six months, they saw a 15% lift in guest retention and rave online reviews - proof that a tightly focused survey drives continuous improvement.

3D voxel art depicting online hotel guest satisfaction survey process on a dark blue background.
3D voxel art depicting online hotel guest satisfaction survey concept on a dark blue background.

5 Must-Know Tips to Dodge Common Pitfalls in Your Hotel Guest Satisfaction Survey

Many hoteliers think quantity beats quality. They pack their hotel guest satisfaction survey with 20+ questions and lose guests in the process. That drive for data overwhelms busy travelers, slashing completion rates. A short, focused form delivers more honest, helpful feedback.

Another common mistake is a one-size-fits-all approach. Research from Service quality and customer satisfaction: The moderating effects of hotel star rating highlights that a 2-star property needs to ask different questions than a 5-star. Segment surveys by star level or guest origin. Tailor your form - business travelers prioritize fast check-in, while leisure guests care more about amenities.

Then there's the wording pitfall - review standard hotel guest survey questions to spot biases. If you use leading language, you'll skew results before you start. Always phrase neutrally: ask "Did our staff meet your expectations?" or "Was the check-in process quick and smooth?" instead of biased prompts. Include an open step in your Guest Satisfaction Survey to allow guests to voice unprompted thoughts.

Finally, don't skip pilot testing. A small trial run can uncover confusing wording or technical glitches. One hotel in Oslo tested a 5-question form before rollout, then tweaked question order based on guest feedback. According to Comprehending customer satisfaction with hotels: Data analysis of consumer-generated reviews, pre-testing can raise validity and reliability. Avoid these mistakes to make your survey a true tool for growth.

Room Cleanliness & Comfort Questions

This section focuses on the cleanliness and comfort of guest rooms during their stay. Understanding these insights ensures your housekeeping and room services meet or exceed expectations for a positive stay experience. Explore our Sample Hotel Survey for more inspiration.

  1. How would you rate the cleanliness of your room upon arrival?

    This question measures the first impression of room hygiene, which is critical for guest satisfaction. High cleanliness ratings often correlate with positive online reviews and repeat bookings.

  2. How satisfied were you with the comfort of the bed and linens?

    This assesses the quality of bedding materials and sleep experience. Comfortable bedding can significantly boost guest satisfaction and loyalty.

  3. How would you rate the temperature control in your room?

    This determines if HVAC systems meet guest preferences and maintain a comfortable environment. Proper climate control contributes to a restful stay.

  4. How clean and functional were the bathroom facilities?

    This evaluates both hygiene and operational aspects of the bathroom. Ensuring supplies and fixtures work properly prevents guest inconvenience.

  5. How satisfied were you with noise levels in and around your room?

    This assesses soundproofing and external disturbances. Quiet environments support relaxation and positive feedback.

  6. How would you rate the condition of furniture and decor?

    This checks for wear, style, and upkeep of room furnishings. Well-maintained decor enhances perceived value and comfort.

  7. How responsive was housekeeping to any special requests?

    This evaluates staff agility and willingness to accommodate guest needs. Quick handling of requests improves overall satisfaction.

  8. How satisfied were you with the availability of toiletries and amenities?

    This assesses restocking processes and amenity quality. Adequate supplies prevent guest frustration and enhance comfort.

  9. How would you rate the overall room ambiance (lighting, layout, and decor)?

    This measures aesthetic appeal and functional design. A pleasing ambiance encourages positive guest perceptions.

  10. How likely are you to request the same room type in the future?

    This gauges guest preference and loyalty toward specific room categories. High likelihood indicates room features meet guest needs.

Staff Service & Hospitality Questions

Evaluating staff interactions and service quality is crucial to enhancing guest loyalty and word-of-mouth referrals. The following questions measure performance across all front-line teams to ensure every guest feels valued. Incorporate findings into your Guest Experience Survey to strengthen staff training programs.

  1. How friendly and welcoming was the front desk staff?

    This question assesses the initial guest-staff interaction, which sets the tone for the stay. Friendly greetings can significantly enhance guest satisfaction.

  2. How efficiently did staff handle your check-in and check-out?

    This measures process speed and staff organization at arrival and departure. Efficient service reduces wait times and improves guest experience.

  3. How knowledgeable were staff about the local area and hotel services?

    This assesses ability to guide guests and promote hotel offerings. Well-informed staff can enhance guest exploration and drive upsells.

  4. How politely did housekeeping interact with you?

    This evaluates the demeanor and courtesy of housekeeping staff. Polite interactions contribute to a respectful and comfortable atmosphere.

  5. How timely was room service delivery?

    This measures the speed and reliability of in-room dining services. Prompt delivery maintains food quality and guest satisfaction.

  6. How helpful were concierge services in arranging activities?

    This assesses the effectiveness of concierge recommendations and bookings. Great concierge support can enhance the overall guest experience.

  7. How satisfied were you with staff resolving any issues during your stay?

    This measures responsiveness and problem-solving skills. Quick issue resolution prevents small problems from affecting the guest experience.

  8. How would you rate the professionalism of the bellhop or porter?

    This evaluates presentation, conduct, and efficiency of porter services. Professional porters reinforce a high standard of service quality.

  9. How attentive were staff to your special requests?

    This checks for personalized attention and service flexibility. Attentive staff create memorable experiences that drive positive reviews.

  10. How likely are you to commend our staff to friends and family?

    This gauges the guest's willingness to share positive feedback about our team. High commendation rates indicate strong staff performance.

Amenities & Facilities Questions

Amenities and facilities play a key role in guest satisfaction and perceived hotel value. These questions help you understand how well your property's features, from the pool to the business center, meet guest needs. Use insights from this Resort Survey to prioritize facility upgrades.

  1. How satisfied were you with the fitness center facilities?

    This question evaluates equipment availability and condition. A well-equipped gym can be a deciding factor for many guests.

  2. How would you rate the cleanliness and accessibility of the pool?

    This assesses maintenance standards and safety in aquatic areas. Clean, accessible pools boost relaxation and guest enjoyment.

  3. How satisfied were you with spa and wellness services?

    This evaluates service quality, treatment variety, and ambiance. High spa satisfaction can increase ancillary revenue and repeat visits.

  4. How would you rate the quality of on-site parking or valet services?

    This measures convenience and security of parking options. Smooth parking experiences contribute to overall guest ease.

  5. How satisfied were you with business center facilities?

    This checks availability and functionality of workspaces and equipment. Reliable business services attract corporate travelers.

  6. How would you rate the variety of recreational activities available?

    This assesses entertainment options provided by the hotel. Broad activity offerings can enhance guest engagement and length of stay.

  7. How satisfied were you with Wi-Fi speed and connectivity in public areas?

    This evaluates network performance and reliability in communal spaces. Strong connectivity is crucial for both business and leisure guests.

  8. How would you rate the cleanliness of public spaces such as the lobby and corridors?

    This question measures upkeep and aesthetic appeal outside guest rooms. Clean public areas reinforce a positive hotel image.

  9. How satisfied were you with meeting or event facilities (if applicable)?

    This assesses venue quality and support services for events. Well-managed event spaces can drive group bookings and revenue.

  10. How likely are you to use these facilities again on your next stay?

    This gauges guest intent and satisfaction with amenities usage. High likelihood suggests that current offerings meet or exceed needs.

Food & Beverage Experience Questions

The quality of food and beverage services significantly influences a guest's overall perception of a hotel. These questions evaluate menu variety, service, and ambiance across all dining venues. Enhance your F&B strategy with data from our Hotel Feedback Survey .

  1. How satisfied were you with the breakfast buffet quality?

    This assesses freshness, variety, and presentation of morning offerings. A strong breakfast experience can drive guest satisfaction early in the day.

  2. How would you rate the variety of menu options at on-site restaurants?

    This evaluates the diversity and appeal of dining selections. Broad menus cater to varied guest preferences and dietary needs.

  3. How satisfied were you with the service speed in dining areas?

    This measures efficiency of restaurant staff during meal times. Prompt service contributes to a positive dining atmosphere.

  4. How would you rate the attentiveness of restaurant staff?

    This assesses staff responsiveness and customer engagement. Attentive service can elevate the overall dining experience.

  5. How satisfied were you with bar or lounge offerings?

    This evaluates drink selection, quality, and presentation. A well-curated bar experience can enhance guest leisure time.

  6. How would you rate the value for money of food and beverage services?

    This measures perceived cost versus quality. Fair pricing supports guest satisfaction and repeat purchases.

  7. How satisfied were you with room service menu and delivery?

    This assesses convenience and food quality for in-room dining. Reliable room service adds comfort and flexibility to guest stays.

  8. How would you rate the dietary accommodations for special needs?

    This evaluates ability to cater to allergies and dietary restrictions. Proper handling of special diets ensures guest safety and trust.

  9. How satisfied were you with the ambiance of dining venues?

    This assesses atmosphere, decor, and noise levels. A pleasant ambiance enhances enjoyment of meals.

  10. How likely are you to dine with us again during a future stay?

    This gauges guest intent to return based on their dining experience. Repeat dining indicates strong F&B satisfaction.

Booking & Check-In Process Questions

A smooth booking and check-in process sets the tone for a memorable stay. These questions assess the clarity, convenience, and efficiency of your reservation system and front-desk protocols. Compare results against industry benchmarks in our Hotel Customer Satisfaction Survey .

  1. How easy was it to find and book your stay on our website?

    This measures user experience and site navigation during reservation. A simple booking process can reduce abandonment rates and increase conversions.

  2. How clear were the rates and available packages during booking?

    This assesses transparency of pricing and package details. Clear information helps manage guest expectations and prevents dissatisfaction.

  3. How satisfied were you with the communication of booking confirmation?

    This evaluates timeliness and clarity of reservation notifications. Prompt, informative confirmations build guest confidence in the booking.

  4. How would you rate the check-in process efficiency?

    This measures speed and organization at the front desk. Efficient check-in minimizes wait times and enhances guest comfort.

  5. How satisfied were you with the accuracy of your reservation?

    This assesses whether room type and special requests were honored. Accurate bookings prevent guest frustration and service issues.

  6. How easy was it to request special accommodations online or in advance?

    This evaluates the accessibility of special request options. Smooth processes for custom requests improve guest satisfaction.

  7. How would you rate the clarity of cancellation and modification policies?

    This measures how straightforward policy terms are. Clear policies reduce confusion and potential disputes.

  8. How satisfied were you with pre-arrival communication from the hotel?

    This assesses proactive messaging and helpful information before check-in. Effective pre-arrival contact can enhance guest preparedness.

  9. How would you rate the availability of express check-in or self-service kiosks?

    This evaluates alternative check-in solutions for guest convenience. Self-service options can streamline arrivals during peak times.

  10. How likely are you to rebook through the same booking channel?

    This gauges loyalty to the current reservation method. Repeat usage indicates satisfaction with the booking experience.

Overall Stay & Satisfaction Questions

Gauging overall satisfaction and loyalty provides a high-level view of guest perceptions and future booking intent. These questions aggregate experiences across all touchpoints to inform strategic improvements. Leverage this data in your Guest Satisfaction Survey .

  1. How would you rate your overall satisfaction with your stay?

    This question captures a holistic guest sentiment. Overall scores serve as a benchmark for future performance tracking.

  2. How well did the hotel meet your expectations?

    This assesses alignment between marketing promises and actual experience. Managing expectations is key to reducing dissatisfaction.

  3. How likely are you to recommend our hotel to others?

    This measures net promoter score potential and positive word-of-mouth. High recommendation rates often lead to increased referrals.

  4. How likely are you to return to our hotel for future stays?

    This evaluates guest loyalty and intent to repeat. Return intent is a strong indicator of sustained satisfaction.

  5. How would you rate the value for money of your stay?

    This assesses perceived cost versus service quality across all aspects. Good value perception drives repeat bookings and positive reviews.

  6. How satisfied were you with the safety and security measures?

    This evaluates guest comfort regarding hotel safety protocols. Strong security practices contribute to a worry-free stay.

  7. How well did the hotel cater to any special occasions or events?

    This assesses personalized services for celebrations and events. Effective event support can differentiate your hotel in the market.

  8. How satisfied were you with the consistency of service across departments?

    This evaluates uniformity in service levels throughout the property. Consistent service quality builds trust and loyalty.

  9. How would you rate the hotel's environmental and sustainability practices?

    This measures guest perceptions of eco-friendly initiatives. Sustainability efforts can enhance brand reputation and appeal to conscious travelers.

  10. Do you have any suggestions for improving our guests' experience?

    This open-ended question invites actionable feedback and new ideas. Guest suggestions can drive continuous improvement and innovation.

FAQ