Forgot Password?
OR
Sign UpLogin With Facebook
Sign UpLogin With Google

Free Company Size Survey

50+ Expert Crafted Company Size Survey Questions

Surveys > Business

Unlock precise audience segmentation and smarter resource planning by measuring company size. A Company Size survey collects key details - like employee count or revenue brackets - to help you understand market segments and tailor your strategies effectively. Grab our free template preloaded with example questions, or visit our online form builder to craft a bespoke survey that fits your needs.

How many full-time employees does your company have?
1-10
11-50
51-200
201-500
501-1000
1001 or more
How many part-time employees or contractors does your company have?
None
1-10
11-50
51-200
201 or more
What is your company's annual revenue?
$0 - $1M
$1M - $10M
$10M - $50M
$50M - $100M
Over $100M
In how many locations or offices does your company operate?
1
2-5
6-10
11-20
More than 20
What is the primary industry sector of your company?
Technology
Healthcare
Finance
Manufacturing
Retail
Other
Our company has experienced significant growth in headcount over the past 12 months.
1
2
3
4
5
Strongly disagreeStrongly agree
Any additional comments about your company’s size or growth plans?
Which region does your company primarily operate in?
North America
Europe
Asia-Pacific
Latin America
Middle East/Africa
Global
{"name":"How many full-time employees does your company have?", "url":"https://www.poll-maker.com/QPREVIEW","txt":"How many full-time employees does your company have?, How many part-time employees or contractors does your company have?, What is your company's annual revenue?","img":"https://www.poll-maker.com/3012/images/ogquiz.png"}
Copy/Edit Survey Send to Recipients Make a Survey w/AI Form Builder Survey Tips More Questions FAQ

Trusted by 5000+ Brands

Logos of Poll Maker Customers

Top Secrets for Mastering Your Company Size survey Today

Crafting a precise Company Size survey is your key to unlocking organizational insight and driving smarter growth. By mapping the right questions to real-world structures, you can link headcount, revenue, and hierarchy with clarity. Organizations thrive when you understand their scale, as outlined in the Company Size and Organizational Structure article. Even a quick poll can reveal surprising patterns.

One secret is choosing the right metrics, whether employee count or annual revenue. The peer-reviewed study Measuring Company Size: A Review of Metrics suggests precision here is nonnegotiable. Consider sample questions like "How many full-time employees work at your company?" and "Which best describes your company's annual revenue range?". Accurate metrics lead to actionable data.

Picture a boutique design agency versus a global manufacturer. When you see this side by side in your survey, the answers tell a clear story. Segment questions by tiers - startup, small-medium, and enterprise. For deeper insights on sentiment, check our Company Feedback Survey.

Keep phrasing concise and neutral to avoid bias. Group your headcount ranges logically, such as 1 - 50, 51 - 200, and 201+. This structure prevents overlap and confusion for respondents. Clear scales guide better decisions.

Use these top secrets to transform raw numbers into leadership insights. Test your survey in pilot groups and refine the ranges based on real responses. A well-built Company Size survey can become a strategic asset you revisit regularly. Start today and watch decision-making sharpen overnight.

For example, a tech startup used a refined Company Size survey to tailor benefit plans for its 45 employees. After grouping teams into under 50 and over 50, leadership adjusted health coverage and perks accordingly. They saw a 20% boost in satisfaction within two quarters. This shows how strategic sizing questions can drive real change.

Pro Tip: Always pilot your survey with a small cross-section of your organization. Gather feedback on question clarity and range definitions before full roll-out. This step often reveals unexpected gaps and helps avoid rework. Embrace continuous improvement.

Illustration highlighting the power of effective Company Satisfaction survey questions.
Illustration depicting the concept of redefining business through relevant Company Satisfaction survey questions.

5 Must-Know Tips to Avoid Pitfalls in Your Company Size survey

Starting a survey without aligning your sizing metrics is a recipe for low-value data and confused respondents. A common mistake is mixing headcount and revenue in one question without clear context. According to Organizational Size and Its Measurement, consistency in measurement is vital to compare across companies. Keep your goal in mind when designing each query.

Another pitfall is ambiguous ranges that leave gaps or overlaps. Imagine a mid-size firm unsure where it lands between 200 and 250 employees. That confusion can skew your insights. Define clear brackets like 1 - 50, 51 - 200, 201 - 500 and beyond. Ask sample questions such as "What size category best fits your company?" to test clarity before launch.

Tip three: overlooking revenue as a metric when it matters. If your research explores financial performance, ignoring annual revenue bands can leave holes. The study The Impact of Company Size on Business Performance highlights how size affects profit margins and scalability. Choose metrics that align with your survey's purpose.

Beware of leading or compound questions that push a narrative. A question like "Since we're a large enterprise, how satisfied are you?" skews results. Frame each item neutrally and ask one thing at a time. If you need more guidance, explore our Company Survey templates for clean examples.

Finally, skip skipping the pilot test at your peril. Rapidly deploy a test batch, review drop-offs, and adjust pacing. A quick pilot reveals unexpected friction in your survey flow. Implement these five tips and your Company Size survey will be both accurate and engaging. Get ready to gather high-quality data in record time.

Put these tips into practice today to prevent low response rates and bad data. Refine your draft based on initial feedback and watch engagement climb. A robust Company Size survey uncovers the hidden patterns that drive smarter decisions. Don't launch into full scale without these checks in place.

Basic Company Size Questions

We aim to gather fundamental information about organizational scale, from employee counts to revenue brackets. This data helps benchmark your company against peers and tailor strategies. Explore a comprehensive Company Survey approach to start.

  1. What is your company's total number of full-time employees?

    This question establishes the overall headcount, which is critical for segmenting companies by size for benchmarking and resource allocation.

  2. What is your company's total number of part-time employees?

    Counting part-time staff provides insight into workforce flexibility and operational capacity, complementing the full-time count for a complete picture.

  3. How many contractors or freelancers does your company engage?

    Understanding the contractor pool helps measure external dependencies and project-based staffing strategies within your organization.

  4. What was your company's annual revenue in the last fiscal year?

    Revenue figures are a key indicator of business scale, financial health, and market positioning when comparing companies of similar size.

  5. Which revenue bracket best describes your company? (e.g., <$1M, $1 - 10M, $10 - 50M, $50M+)

    Using standardized revenue tiers simplifies analysis and allows for quick categorization across large data sets.

  6. How many years has your company been in operation?

    Company age can correlate with stability and growth trajectory, offering context when evaluating size-related metrics.

  7. What is your company's average annual employee growth rate over the past three years?

    This growth rate highlights expansion trends and can signal how rapidly the organization is scaling its workforce.

  8. How many physical office locations does your company maintain?

    Location count reflects geographic footprint and operational complexity, informing decisions on resource distribution.

  9. How many management-level positions currently exist in your organization?

    Management headcount offers insight into organizational hierarchy and potential spans of control.

  10. Into how many distinct departments or business units is your company divided?

    Department count helps assess organizational structure and cross-functional coordination needs.

Departmental Distribution Questions

This section digs deeper into how employees are allocated across teams and functions, helping identify concentration areas. Capturing these splits supports workforce optimization and budgeting. See relevant benchmarks in our Industry Survey .

  1. What percentage of your workforce is in Sales?

    Sales allocation indicates revenue-generating focus and helps compare alignment against industry norms.

  2. What percentage of employees work in Marketing?

    Marketing headcount reflects investment in brand building and lead generation activities critical for growth.

  3. What percentage of staff are in Operations or Production?

    Operations staffing levels reveal capacity for product or service delivery and process management.

  4. What proportion of your workforce is allocated to Human Resources?

    HR headcount signals commitment to talent management, compliance, and workplace culture initiatives.

  5. What percentage of employees are in Finance and Accounting?

    Finance allocation measures how much focus is placed on financial planning, reporting, and control.

  6. What share of your staff works in Information Technology or IT support?

    IT staffing levels highlight digital infrastructure priorities and technology enablement efforts.

  7. How many employees are dedicated to Research and Development?

    R&D headcount underscores innovation capacity and long-term product or service pipeline strength.

  8. What percentage of the workforce is in Customer Service or Support?

    Customer support staffing provides insight into service quality commitments and response capabilities.

  9. What share of your team is in Legal, Compliance, or Risk Management?

    Legal and risk management staffing indicates attention to regulatory requirements and corporate governance.

  10. What percentage of employees are in other functions not listed above?

    This catch-all ensures complete accounting of staff and highlights emerging or niche departments.

Geographic Footprint Questions

Assess where your company operates and how widely you're spread across regions, which impacts logistics and governance. These insights guide localization strategies and risk management. Dive into location-based metrics with our Workplace Survey .

  1. In how many countries does your company have a presence?

    Country count measures global reach and can inform international compliance efforts.

  2. How many international office locations do you maintain?

    Office count abroad reflects investment in local markets and support infrastructure.

  3. What percentage of your total revenue comes from domestic vs. international operations?

    Revenue split highlights market dependence and diversification across regions.

  4. How many regional or satellite offices exist outside your headquarters?

    Regional office count helps in planning decentralized management and support needs.

  5. Which primary market region generates the most revenue for your company?

    Identifying key market regions directs resource allocation and strategic focus where impact is highest.

  6. How many remote or home-based employees work across different time zones?

    Remote headcount and timezone spread reveal operational complexity for collaboration and support.

  7. How many time zones does your workforce cover?

    Timezone span indicates coordination challenges and potential for 24/7 operations.

  8. Where is your global headquarters located?

    Knowing HQ location sets context for business culture and primary regulatory environment.

  9. What percentage of employees work fully remotely vs. on-site?

    Remote/on-site split offers insight into flexibility levels and infrastructure requirements.

  10. Are you planning to open new offices in the next 12 months? If yes, how many?

    Future expansion data helps forecast resource needs and growth trajectory.

Growth and Hiring Plans Questions

Understand future workforce strategies by exploring hiring targets and growth forecasts. This section reveals your organization's expansion priorities. Leverage our Staffing Survey to align recruitment efforts.

  1. How many new hires do you plan in the next 12 months?

    Projected hiring numbers signal growth intensity and budgetary commitments to talent acquisition.

  2. Which departments will see the largest increase in headcount?

    Department-level growth focus reveals strategic priorities and potential skills gaps.

  3. What is your target percentage increase in total headcount over the next year?

    Percentage targets standardize growth plans for comparison across companies of different sizes.

  4. What is your average time-to-hire for open positions?

    Time-to-hire metrics indicate recruitment efficiency and candidate experience quality.

  5. What budget percentage is allocated to recruitment and onboarding?

    Recruitment spending as a share of budget highlights investment in talent acquisition and retention.

  6. What is your company's projected attrition rate for the upcoming year?

    Forecasted attrition helps estimate replacement needs and talent retention challenges.

  7. Do you plan to use external staffing agencies more in the next 12 months?

    Reliance on agencies signals flexibility needs and skills sourcing strategies.

  8. What percentage of roles do you plan to fill internally via promotion?

    Internal promotion targets show commitment to career development and succession planning.

  9. Which core skills do you expect to recruit most heavily in the next year?

    Identifying skill priorities guides training programs and external hiring strategies.

  10. Do you anticipate any hiring freezes or slowdowns in the near term?

    Understanding potential slowdowns helps adjust workforce plans and manage expectations.

Staff Composition Questions

Delve into the makeup of your workforce, from management ratios to contract vs. permanent splits. These details inform culture and productivity analyses. Compare your results with our Company Employee Survey benchmarks.

  1. What is your overall employee-to-manager ratio?

    The employee-to-manager ratio indicates leadership bandwidth and potential oversight challenges.

  2. What percentage of your workforce is full-time versus part-time?

    Full-time/part-time splits reveal workforce flexibility and cost management strategies.

  3. How many employees are on fixed-term or temporary contracts?

    Temporary staffing figures highlight workforce agility and project-based hiring trends.

  4. What percentage of staff has been with the company for less than two years?

    Tenure distribution helps assess retention success and onboarding efficacy.

  5. What percentage of staff has been with the company for over five years?

    Long-tenured employees signal organizational stability and institutional knowledge retention.

  6. What is the gender distribution across your workforce?

    Gender metrics are vital for diversity and inclusion monitoring and goal-setting.

  7. What percentage of your staff works fully remotely?

    Remote work figures reflect flexible work policies and potential collaboration hurdles.

  8. What is your average team size (number of direct reports per manager)?

    Average team size helps understand managerial load and team dynamics.

  9. How many employees are represented by a union or collective bargaining unit?

    Union representation impacts labor relations and compensation structures.

  10. What percentage of your workforce is classified as exempt vs. non-exempt?

    Exempt/non-exempt splits inform labor law compliance and payroll forecasting.

FAQ

What are the key factors to consider when designing a Company Size survey?

When designing a Company Size survey, start with a flexible survey template that defines clear size tiers (small, medium, large). Use simple example questions, unbiased wording, and logical question flow. Include demographic context to improve segmentation. Pilot test your free survey draft to check clarity, consistency, and response accuracy before full deployment.

How can I ensure the accuracy of data collected in a Company Size survey?

To ensure accuracy in a Company Size survey, use a validated survey template with clear size definitions and mandatory fields. Pilot test your free survey to catch errors, implement skip logic for irrelevant questions, and apply data validation rules. Clean responses by removing duplicates and outliers before analysis to guarantee reliable results.

What are the best practices for analyzing results from a Company Size survey?

When analyzing a Company Size survey, segment responses by defined size categories, use cross-tab analysis to uncover patterns, and visualize data with charts or dashboards. Apply descriptive statistics like mean and median headcount, and benchmark findings against industry standards. Document insights in your survey template report for strategic decision-making.

How does company size impact employee satisfaction and engagement?

Company size significantly shapes employee satisfaction and engagement: small firms often offer close-knit culture and flexibility, while large organizations provide robust benefits and career paths. A Company Size survey template can reveal these trends, enabling HR teams to tailor engagement initiatives. Use targeted example questions to align resources and communication strategies effectively.

What challenges might arise when conducting a Company Size survey, and how can they be addressed?

Common challenges in a Company Size survey include vague size categories, low response rates, and respondent misclassification. Address these by using a clear survey template, offering incentives for free survey completion, sending reminders, and piloting example questions. Apply data validation rules and manual reviews to correct errors and ensure reliable company size insights.

How often should a Company Size survey be conducted to track organizational growth effectively?

To track organizational growth effectively, conduct a Company Size survey at least twice a year. Use a standardized survey template to compare semi-annual trends, or run an annual free survey for benchmarking. Regular surveys help capture headcount shifts, support strategic planning, and maintain up-to-date company size data for more accurate analysis.

What are the common methods for categorizing company size in surveys?

Common methods for categorizing company size in a Company Size survey include headcount ranges (e.g., 1 - 50, 51 - 200), annual revenue brackets, and full-time equivalent (FTE) counts. A survey template can also segment by number of locations or asset value. Use clear example questions and consistent thresholds to improve data comparability.

How can Company Size survey data inform strategic business decisions?

Company Size survey data informs strategic business decisions by revealing headcount trends, resource allocation requirements, and market positioning. Integrate your survey template results into financial and operational planning to identify growth opportunities or downsize risks. Use example questions to highlight department-specific needs, enabling targeted investments and informed corporate strategy.

What role does company size play in shaping organizational culture?

Company size shapes organizational culture by influencing communication styles, decision-making processes, and team dynamics. Small firms often foster informal, agile environments, while large corporations rely on structured policies and hierarchies. A Company Size survey template captures these cultural factors, providing data-driven insights to design culture initiatives that align with your company's scale and values.

How can I compare my company's size metrics with industry standards using survey data?

To compare your company's size metrics with industry standards, integrate your Company Size survey data into a benchmarking survey template. Collect or access free survey benchmarks, align headcount and revenue categories, and perform cross-industry analysis. Use visualization dashboards to highlight variances and assess competitive positioning against sector norms.

Related Survey Questions

Form Builder (FREE)